PROTOTYPING

“If you are truly innovating, there's no prototype that you can refer to.” - Jonathan Ive

 PROTOTYPING STIMULATES 
 CREATIVE COLLABORATION 
 MORE THAN ANY OTHER 
 STAGE IN THE DESIGN PROCESS

In my recent book Brief guide to prototyping for UX I look into the benefits of prototyping, manual vs digital prototyping tools, fidelity, rapid prototyping, the user testing process etc.
 

Prototype is a first, or pilot version of a design from which other forms are developed. It is a working model of a finished product built to test a creative idea, and crucially, a process that can be learned from.

 NO SERIOUS PRODUCT CAN 
 GO INTO FULL PRODUCTION 
 BEFORE IT IS PROTOTYPED 
 AND USER-TESTED. 
 

User Experience and prototyping are inseparably linked. UX focusses on the overall experience of a person using a product, such as a website or apps. It’s about how easy, or pleasing it is to use a product.

Prototyping is about finding out as early as possible in the design process if the tested product triggers positive emotions.
 

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